Paypal
About Project:
It was a fantastic opportunity to contribute as a freelance C4D Artist to a project for PayPal, a global giant. Collaborating closely with Hero4Hire, we crafted a vibrant and engaging campaign that seamlessly blended 2D, 3D, and live-action elements to showcase PayPal's innovative "two-sided network." Our role involved spearheading the Look & Development, 3D Animation, and Lighting aspects of the project. Through dynamic 3D motion graphics and meticulously modeled props, we delved into the essence of PayPal's brand, helping to narrate its story as part of a compelling global campaign. Additionally, we collaborated on the production of a series of digital marketing videos, seamlessly integrating live-action and 2D graphics to further amplify PayPal's message. It was a pleasure to contribute to such a colorful and impactful project.
Challenges:
Working on a project for a global giant like PayPal presented several challenges. The need to seamlessly blend 2D, 3D, and live-action elements required meticulous coordination and innovative techniques. Spearheading the Look & Development, 3D Animation, and Lighting aspects demanded a high level of creativity and technical expertise to ensure a cohesive and engaging visual experience. Additionally, the integration of dynamic 3D motion graphics and meticulously modeled props had to be perfectly aligned with PayPal's brand essence and campaign goals.
Results:
The final campaign for PayPal was a vibrant and engaging showcase that successfully blended 2D, 3D, and live-action elements. The use of advanced 3D tools and techniques resulted in dynamic motion graphics and meticulously modeled props that effectively communicated PayPal's innovative "two-sided network." The series of digital marketing videos produced further amplified PayPal's message, creating a compelling global campaign that resonated with audiences. This project exemplified our ability to deliver high-quality and impactful visual solutions for a leading global brand.
Client: PayPal Studio: Hero4Hire Creative Producer: Christina Augustinos Designers: Jane Wu, Selim Ari, Chris Goff Motion Graphics: Tyler Jordan, Selim ARI, William Waller, Chris Goff, Evan Richards Sound Design: Joe Pleiman
