Uludag Portakal
Endüstri
Product
Hizmet
3B Hareket
Behance Sunumu
Proje Hakkında:
Experience the fusion of vibrant storytelling and high-end 3D animation in this visually captivating commercial for Uludag Gazoz. Produced by Add&Blur Studio, this animation brings to life the brand’s latest packaging designs and introduces their new flavor, a refreshing non-carbonated orange drink. Using cutting-edge CGI techniques, the project seamlessly blends product realism with dynamic motion, creating an engaging visual narrative that enhances brand identity and consumer appeal.
Zorluklar:
Crafting a compelling animation for Uludag Gazoz required a meticulous balance between photorealistic product visualization and creative storytelling. Accurately representing the intricate details of the new packaging, fluid dynamics, and the vibrant essence of the orange flavor demanded precise execution. Ensuring a seamless integration of motion design with an energetic yet sophisticated aesthetic posed a unique challenge, requiring expertise in lighting, rendering, and simulation techniques.
Sonuçlar:
The final animation delivers a visually striking and engaging showcase that elevates Uludag Gazoz’s branding and marketing efforts. High-fidelity 3D visuals, realistic liquid simulations, and dynamic motion sequences create an impactful presentation, effectively communicating the freshness and appeal of the new product. Broadcasted on television, the project successfully enhances product awareness and reinforces the brand’s strong market presence.
Agency: Guzel Sanatlar Studio: Studio Big Box Client: Uludag Icecek Animation: Add&Blur Studio 3D Animation: Simay ARI
